Health & Physique Transformation

🚀 Sustainable weight loss, better energy, and real results without restrictive diets.

Health & Physique Transformation

🚀 Sustainable weight loss, better energy, and real results without restrictive diets.

How Our Program Works

Step 1: Knowledge sharing & education with Coach Ashiqali

🧠 Before making changes, it's key to understand the "why"!

✔ How digestion works & food effects

✔ How to read food labels & make smart choices

✔ Understanding insulin resistance & metabolism

✔ Science-backed fat loss strategies

✔ Training & exercise tips for your goals

Step 2: Nutrition & Accountability

🥗 No strict meal plans just smart eating habits!

✔ Daily Nutrition tracking without using any time wasting Apps

✔ Food swaps tailored to your culture & taste

✔ Daily weigh-ins via smart scales

✔ Weekly check-ins & adjustments

✔ Mindset & lifestyle coaching for automatic habits

Step 3: Personalized Training & Exercise Plans


🏋️‍♂️ Workouts tailored for YOU!

✔ Personalized training plans (home & gym)

✔ Guidance on effective exercises

✔ Learn to train smarter, not harder

SHIFT YOUR MINDSET

ACE YOUR NUTRITION

RECLAIM YOUR ENERGY

LOOK & FEEL FANTASTIC AGAIN

Testimonials

Jamil Datoo

ASR Fitness Coaching offers a transformative experience! The team is knowledgeable, supportive, and genuinely invested in helping you reach your goals. They provide personalized guidance on both fitness and nutrition, making it easy to stay motivated and see real results. Highly recommend for anyone looking to make a lasting, positive change in their health journey!

Mazhar Gulamhusein

ASR health has been transformational in every sense. When you understand the science behind how we eat and gut health, you can loose weight and regain energy and focus without thinking about it. It's scary looking at how badly I used to eat in the past and why I was drained if energy. Ashiqali is so passionate about what he does and has makes it his personal mission to get you looking and feeling your best. Thank you sir. Truly changed my life

Shafana Jessa

A few months ago I decided to take a serious look at my health and especially my diet, not only to lose weight but be healthier for my family. I am so glad I chose ASR transformation to help me through this. The information sessions alone were so helpful. The changes I have made through being with ASR transformation have significantly helped me become more healthy. And not just me, my family too! I would highly, highly recommend anyone who is on a fitness journey to try out ASR, both Karishma and Br Ashiq are so nice which is just the cherry on top.

Hasanain Jaffer

ASR has been a truly transformational force in our family - we are better educated and trained in understanding nutrition, health and exercise. We are feeling the best we've ever felt, healthier and more confident understanding how food affects our health. Ashik helped us see through the marketing that shoves sugar down our throats and understand how to truly assess the value of the food you're putting into your body. This isn't some wonder diet, this is a perspective shift that you can't unsee! If you can afford it, sign up, you will not regret it.

Nadim Kapadia

Brilliant coach; supported me with strength training / injury prevention as I trained for my third marathon and b

Nadim Kapadia

eyond. Every session is different and unique, Ashiqali is always offering something new and fresh and helps you appreciate there is so much you can do build strength. Highly recommended for anyone looking for a coach / PT to support them with strength training or injury prevention.

Testimonials

Jamil Datoo

ASR Fitness Coaching offers a transformative experience! The team is knowledgeable, supportive, and genuinely invested in helping you reach your goals. They provide personalized guidance on both fitness and nutrition, making it easy to stay motivated and see real results. Highly recommend for anyone looking to make a lasting, positive change in their health journey!

Mazhar Gulamhusein

ASR health has been transformational in every sense. When you understand the science behind how we eat and gut health, you can loose weight and regain energy and focus without thinking about it. It's scary looking at how badly I used to eat in the past and why I was drained if energy. Ashiqali is so passionate about what he does and has makes it his personal mission to get you looking and feeling your best. Thank you sir. Truly changed my life

Shafana Jessa

A few months ago I decided to take a serious look at my health and especially my diet, not only to lose weight but be healthier for my family. I am so glad I chose ASR transformation to help me through this. The information sessions alone were so helpful. The changes I have made through being with ASR transformation have significantly helped me become more healthy. And not just me, my family too! I would highly, highly recommend anyone who is on a fitness journey to try out ASR, both Karishma and Br Ashiq are so nice which is just the cherry on top.

ASR transitions pricing plans

Coaching Tiers

Choose the Right Fit for You

We offer two levels of coaching, so you can choose the approach that works best for your goals, budget, and support needs.

💼 Standard Coaching

WhatsApp nutrition tracking

Weekly check-ins

Pre-recorded video feedback

Access to educational videos

Best For

Self-motivated individuals who want expert guidance but don’t need 1:1 live support.

👨‍🏫 Premium Coaching

1:1 Support with Ashiqali

Daily check-ins & direct support

Weekly video call for progress review

Personalized real-time feedback

Direct WhatsApp access for guidance

Best For

Those who want direct coaching, accountability, and 1:1 interaction for a more tailored experience.

Community Support

You’re Not Alone!

Join a private WhatsApp community where you’ll connect with like-minded individuals, share wins, ask questions, and get ongoing support.


✅ Optional WhatsApp community group for motivation & support

✔ Stay motivated with group encouragement

✔ Ask questions & share progress anytime

✔ Exclusive community challenges & tips

🔹 Because success is easier when you’re surrounded by others

on the same journey!

About Us

ASR Health and Physique Transformation

Achieving your objectives without Fad Diets or giving up your favorite foods


We help men and women achieve sustainable weight loss, improved energy, and better health through smart daily habits, expert coaching, and accountability – no gimmicks, no quick fixes, just real results.


At ASR Transformation, we specialize in health and physique transformations through an evidence-based coaching approach. Led by experienced transformation coach Ashiqali, we’ve successfully guided 120+ clients over the past four years to lose weight, improve their energy, and feel their best – all without restrictive dieting.


We are not medical practitioners, dietitians, or registered nutritionists – and that’s an advantage. Instead, we focus on real-life strategies to help you build habits that work for you, your culture, and your lifestyle so you never have to feel like you're on a diet again.

Frequently Asked Questions (FAQ)

❓ Will I need to count calories?

No! We focus on proportionality, self-guided portion decision making, macro-crafting based on your lifestyle and exercise, mindful eating, and smart food choices instead of strict calorie counting. So no weighing your food, no time wasting apps and certainly no meal plans. We haven’t given up our sweet treats or cultural foods… why should you?

❓ Do I need a gym membership?

No, our training plans can be tailored for both home and gym workouts.

❓ What’s the difference between the Standard and Premium coaching?

Standard coaching provides structured support and pre-recorded feedback, while Premium coaching includes direct 1:1 video calls and personalized support from Ashiqali.

❓ Is this suitable for beginners?

Yes! We work with people at all fitness levels, from beginners to advanced.

❓ Can I have a free consultation to discuss my objectives and challenges?

No! We focus on proportionality, self-guided portion decision making, macro-crafting based on your lifestyle and exercise, mindful eating, and smart food choices instead of strict calorie counting. So no weighing your food, no time wasting apps and certainly no meal plans. We haven’t given up our sweet treats or cultural foods… why should you?

❓ Can I have a free consultation to discuss my objectives and challenges?

Sure, complete this form; [LINK] and in turn you will be able to schedule a call with Ashiqali.

What is mission statement of ASR Transformation?

We are dedicated to helping individuals break free from excess weight and achieve lasting health by promoting sustainable weight loss and a healthier lifestyle.

What makes us different?

We are the only program we know of that serves clients to track/support their Nutrition, Activities, Sleep, Nutrition strategies, Physique and Body composition stats all under one initiative and program with expert advice every step of the way.

I need to get rid of the belly / get ripped or just get healthy, have I come to the right place?

Absolutely! Clients are not just shedding kilos; clients are also experiencing reversal of health conditions just by changing their habits. We’re literally making dreams come true. Prioritise You! And be part of that journey too.

How are you producing such amazing results with your clients?

We focus on delivering value and knowledge to our clients.  We do NOT do the hard sell. Instead, all our clients do the talking for us!

Success stories?

How long have you got? Clients fully combating obesity, reversing their type 2 diabetes, their hair growing back, skin issues disappearing, brain fog vanished, more energy than in their 20’s, migraines gone, relationship with food fixed, the list goes on!

Don’t believe us, go ask and ask ANY of our clients!

FAQ image

Is it a pre-requisite to attend the Nutrition & Coaching course?

Yes. The knowledge sharing workshops will provide essential insights into mindset coaching, food comprehension, body composition, digestion mechanics, hormonal influences, exercise strategies, and much, much, more.

You will gain valuable knowledge and skills that will empower you throughout your weight loss journey. You’ll be equipped with the necessary tools to make informed choices, foster a positive mindset, and optimise your overall health. We cover a range of topics, some are highlighted in the below graphic.

FAQ image

How much does the Nutrition & Coaching course cost?

This will fully depend on the level of Nutrition knowledge you have already and whether you wish to undertake this course as part of a cohort or complete it within a private setting.

Do I have to follow a Meal plan?

No, this is what makes us truly unique. Let’s be honest, meal plans are fine for a couple of weeks, and then we don’t adhere to them. Instead, the program is designed to fit into YOUR life, not the other way around.

There is;

NO time-wasting phone app involved.

NO macro tracking.

NO weighing your food. NO Calorie counting.

Will I have to give up my favourite foods/drinks?

No. No fun in that! Of course, I will guide you to become healthier however, I will teach you all the tools and strategies to ensure you can enjoy your favourite food whilst watching the weight fly off ! Don’t believe it?.... Just ask ANY of our clients.

Can I join this program from anywhere?

Yes, we have clients from Canada to Australia. It is fully remote and fully online.

Is this program available for Ladies and Gents?

Yes.

Is there a minimum age to subscribe to the program?

Yes, 18 years old.

Is there a minimum duration to being on the program?

Yes, four months.

Do you offer anonymity?

Yes. We take privacy and anonymity extremely seriously with all our clients.

What happens once I reach my ideal weight & physique?

Once you’ve graduated from the Transformation program, we will put you on a 2-month maintenance program which is charged at a nominal fee. This is to prove that you are independently and autonomously, maintaining your weight, physique and well-being through as expected by continuing to implement the strategies and practices learnt during the Transformation phase.

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